Why populate your AKA Mini-Site?

The public may search for keywords that match your AKA Mini-Site keywords!

The rally cry of the AKA Mobile Directory is "FIND and BE FOUND!". If you're an online seller (eBay or Multiply, for example), a work-at-home-mom, or a small-to-medium scale enterprise, you'll have to agree that non-traditional ways (via web search or sms mobile phone search) by which you can advertise your products and services would be the most affordable and viral way to go about it.

You can, of course, still avail of traditional marketing/advertising options (print, radio, TV commercials) but are any of these within your budget for one-time, occasional, or continuous exposure to your intended buying market?

The alternative, therefore, is to take advantage of nearly-free web and/or sms (text message) tools so your offerings may easily be found. To do so, you must populate your AKA Mini-Site if you already signed up for an AKA alias. To populate your AKA Mini-Site, you must take the time to determine what keywords best describe you, your business, and your offerings to the public.

Let's take a look at a few AKA aliases; specifically, an eBay.ph seller of original-brand make-up/beauty products: simply4business.

This online seller has taken the time to carefully populate her AKA Mini-Site with keywords that she believes (probably from experience as a seller or as relayed by past clients) the general public may use in searching for her offerings via the TEST DRIVE tab of the AKA website or via the AKA FIND text message from a mobile phone. As you can see if you click on the picture, her keywords are: branded makeups, cosmetics, simply4business, loreal, revlon, neutrogena, maybelline, max factor, cover girl, tights, stockings, makeups. Unfortunately, she did not post her eMail address or direct eBay website address - in case someone wants to contact her right away.

She did, however, post her direct eBay website address on the BUY.SELL section of the main AKA website to funnel interest into her main online selling site; but such postings are not searchable yet via web or sms (text message).

The good news is that you can UPDATE your Mini-Site at any time by clicking on the MINI-SITE section, after you log-in to AKA, and just click UPDATE to add, revise, remove keywords.

Contrast this with another AKA alias: merkado. The owner of this AKA alias left his/her AKA Mini-Site section blank. At first glance, people may think the owner of the alias just wants to reserve the merkado name, for whatever reason.


On closer inspection, however, it turned out that merkado also posted on the BUY.SELL section of the main AKA website - which means he/she has something to promote or sell - www.merkadonetwork.com. It would have been more convenient for the general public to be able to find the website of merkado if merkado populated his/her AKA Mini-Site with relevant keywords.


So... which AKA Aliases have better Mini-Site keyword entries?? Consider the three (3) aliases posted on the right.

beerbelowzero keywords: BBZ beer cold chill freeze below zero degrees http://www.beerbelowzero.com

Duo keywords: Serendra Fort Bonifacio Global City Taguig fine dining restaurant 8561200

Tony.Cuerva keywords: Mango Torte Pie cake dessert rated 2/F PETRON Dasma Dasmarinas Village Makati corner EDSA Tel. 8509182

How do you know if the keywords are good for your Mini-Site?

The only way to find out is to do any of the following:

a) run the free web search via the TEST DRIVE tab of the main AKA website. Try to type in the keywords: fine dining fort or makati rated cake or cold beer or bbz cebu and so on....

b) text the same keywords on your mobile phone in this format: AKA FIND FORT FINE DINING or aka find rated cake makati - and send that text message to: 0922-999-7255. One peso per text message (Sun, Globe, or Smart).